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UID:161@iaa.ch
DTSTART;TZID=Europe/Zurich:20200327T120000
DTEND;TZID=Europe/Zurich:20200327T130000
DTSTAMP:20200324T160339Z
URL:https://www.iaa.ch/events/webinar-advertising-for-good/
SUMMARY:WebInAAr: Advertising For Good
DESCRIPTION:\nAdvertising For Good.\nBrands may not save the world\, but th
 rough creative marketing\, in collaboration with their agencies\, they can
  create new solutions to problems we have never faced.\nNow is a time when
  brands can act and prove their empathy. Creativity has never been more im
 portant. For agencies and advertisers alike\, it is a time when the focus 
 should be on what they can say and do\, not just whether they should reduc
 e their spend.\nFriday March 27th IAA’s first WebInAAr will embark on th
 is topic. \nThomas Kolster\, author of Goodvertising and Isa Kurata from 
 ACT responsible will explore the topic ‘Advertising for Good’.\nThe s
 ession will be hosted by Beatrice Cox-Riesenfelder from ORF Enterprise\, 
  IAA Global Secretary General and Boardmember.\n\nWhat does it mean right 
 now\, in this COVID-19 landscape? \n\n 	What can the advertising industry 
 do? \n 	How can creativity help? \n 	How can we help as an industry?\n\n\n
 The webInAAR is for IAA-Members only. Pls book your ticket and we will sen
 d you the Link to the webInAAr.
CATEGORIES:Swiss Chapter
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DTSTART:20191027T020000
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