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UID:221@iaa.ch
DTSTART;TZID=Europe/Zurich:20240927T083000
DTEND;TZID=Europe/Zurich:20240927T120000
DTSTAMP:20240626T085910Z
URL:https://www.iaa.ch/events/gv-und-trendtalk-2024/
SUMMARY:GV und Trendtalk 2024
DESCRIPTION:\nEINLADUNG ZUR 61. IAA GENERALVERSAMMLUNG UND TRENDTALK 2024\n
 \nWANN: 27. SEPTEMBER 2024\nWO: SORELL HOTEL ZÜRICHBERG ▪ Orellistras
 se 21  ▪ 8044 Zürich\n\nPROGRAMM:\n08.30 Uhr Empfang und Kaffee (nur f
 ür IAA-Mitglieder)\n09.00 Uhr IAA Generalversammlung (nur für IAA-Mitgli
 eder)\n09.45 Uhr Empfang der auswärtigen Gäste\n10.00 Uhr Referat Emma C
 hiu\n11.00 Uhr IAA Trendbrunch &amp\; Networking\n12.00 Uhr Ende der Veran
 staltung\n\nKOSTEN: IAA-Mitglieder gratis. Gäste dürfen sich zum Trendt
 alk und Brunch anmelden und bezahlen Fr. 180.-.\n\nAUFNAHMEN: An der Veran
 staltung wird fotografiert und gefilmt. Mit Ihrer Anmeldung sind Sie einve
 rstanden\, dass wir Fotos &amp\; Videos des Events publizieren.\n\nSPRACHE
 N: Die IAA-Generalversammlung findet auf Deutsch\, der Trendtalk auf Engli
 sch statt.\nIAA TRENDTALK 2024\n\nWe're excited to welcome the internation
 ally renowned speaker Emma Chiu on our Trendtalk-stage on September 27th. 
 Emma is the Global Director of VML Intelligence\, the agency's in-house fu
 tures and innovation think-tank. Her mission is to understand how the worl
 d is and is not changing to best advise organizations on how to transform 
 for the future. In 2022 Emma Chiu was named one of the top advertising exe
 cutives leading the Web3 and metaverse charge by Insider. Her in-depth tho
 ught-leadership studies have gained global coverage in the likes of The Ne
 w York Times\, VOGUE and Washington Post.\nTHE FUTURE 100: Next gen consum
 ers redefining the world of brands.\nA new generation is shaping tomorrow
 ’s landscape\, paving the way for co-creation\, emotion metrics\, new fo
 rms of identities and more. Generation Z have replaced millennials as the 
 cohort rapidly shifting the cultural pulse\, but gen Alpha are hot on thei
 r heels. At a time when 79% of people globally believe the role of a brand
  has changed\, it is imperative to understand the consumers of tomorrow to
  stay ahead and stay future-proofed.\n\nEmma Chiu\, Global Director of VML
  Intelligence has helped lead the creation of future-focused trend includ
 ing VML’s hotly anticipated The Future 100\, an essential trend almanac 
 offering a snapshot of the most compelling trends to keep on the radar.\nS
 he consults clients around the world including The Coca-Cola Company\, LVM
 H\, Microsoft\, and Unilever.\n\n&nbsp\;\n\n 
CATEGORIES:Swiss Chapter
LOCATION:Sorell Hotel Zürichberg\, Orellistasse 21\, 8044 Zürich\, Schwei
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